Tuesday, February 12, 2008

Bioboards at ISPO 2008

Got back last week from Munich, Germany where I spent the week at the ISPO 2008 Show to represent the prototype bioboards we designed and built. We're happy to say the boards were a hit and were nominated as a finalist for two awards, the Brand New Award and the Volvo EcoDesign Award. ISPO is pretty much the biggest sporting goods show in the world.... kinda like ASR on steroids. Everything and everyone in the action sports community was there, from pro-athletes to manufacturers to brands to concepts, complete with Euro-style fashion shows. Got lots of good feedback from the European action sports community, including many German river surfers. Even pro-snowboarder and new enviro-spokesperson for Rossignol, Jeremy Jones, stopped by and wished us luck. The Volvo EcoDesign Award was an impressive all-day event, with seminars and an Oscars-type awards show. We were honored to have been nominated for the boardsports category, alongside well-known brands like Arbor and Salomon. Below, you can see our board sitting atop a Firewire board. We were up against big companies with big budgets, so we really appreciate the ISPO and Volvo committees for recognizing our effort.


The reception for the concept boards was great and I got to hang out with some really cool folks, especially the guys from Finisterre, Folha Seca, and Kapitol Reef who were also nominated for the same awards. Finisterre makes some dope eco-conscious technical outerwear geared for the surfer. Cool vibe to their brand as well. Folha Seca is a Brazilian crew who designed a biodegradable skateboard using an open source approach to ecodesign.

Stay tuned!

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